We compared 7 loyalty program platform solutions to help you find the right fit for your team.
Last updated: May 1, 2026 · Reviewed by Tim
heyethos.com
Best for: Brands and merchants looking to build customer loyalty and engagement on Shopify
140% membership increase in 25 days
morerewardz.com
Best for: Small to medium-sized businesses seeking easy-to-implement customer loyalty tools
No specific stat mentioned
gopoints.ru
Best for: Banks and retail partners seeking loyalty program solutions
Integrated with over 15 major loyalty programs
| Tool | Pricing | Key Features | Best For |
|---|---|---|---|
| Paid | Customizable loyalty rewardsContests and polls | Brands and merchants looking to build customer loyalty and engagement on Shopify | |
| Freefrom $0 | Multiple campaign tools (stamp, voucher, referral)Easy 7-minute setup | Small to medium-sized businesses seeking easy-to-implement customer loyalty tools | |
| Quote-Based | Customizable loyalty programsIntegration with retailers | Banks and retail partners seeking loyalty program solutions | |
| Free Trial | Omnichannel loyalty platformIntegration with 70+ systems | Businesses seeking to improve customer retention and sales in Russia | |
| Undisclosed | Ready-to-use program toolsIntegration with CRM/ERP/POS | Businesses seeking to engage customers and employees effectively | |
| Free Trial | Custom reward points systemAutomated customer journeys | Businesses seeking to enhance customer retention and engagement | |
| Free Trial | Digital cards for Apple Wallet and Google PayAutomatic push notifications | Businesses seeking digital loyalty solutions for customer retention |
Brands and merchants looking to build customer loyalty and engagement on Shopify
Small to medium-sized businesses seeking easy-to-implement customer loyalty tools
Banks and retail partners seeking loyalty program solutions
Businesses seeking to improve customer retention and sales in Russia
Businesses seeking to engage customers and employees effectively
Businesses seeking to enhance customer retention and engagement
Businesses seeking digital loyalty solutions for customer retention
The pricing landscape for loyalty program platform tools breaks down like this: 43% offer free trial pricing, 14% offer paid pricing, 14% offer free pricing. 57% offer free trials or free plans, allowing you to test the product before committing. Key features to compare include customizable loyalty rewards, contests and polls, user-generated content collection. These tools serve a range of users. Matching the product to your actual workflow matters more than counting features.
Paid
Ethos offers a comprehensive loyalty program platform that integrates with Shopify, enabling brands to create customized rewards, run contests, collect user content, and engage customers through surveys and referral programs. Notable: 140% membership increase in 25 days. Available with paid pricing.
Free · from $0
MoreRewardz is a free, cloud-based campaign builder and loyalty program solution that helps businesses attract and retain customers through various digital marketing tools such as stamp cards, vouchers, referrals, points, and wallets. Notable: No specific stat mentioned.
Quote-Based
A comprehensive loyalty platform enabling banks to create and manage flexible, scalable loyalty programs without significant IT resources, integrating with retail partners and offering various customization options. Notable: Integrated with over 15 major loyalty programs. Pricing available upon request.
Free Trial
UDS is a comprehensive omnichannel loyalty program platform that helps businesses increase profits and repeat purchases through customer engagement, digital loyalty cards, e-certificates, AI, and integrations. Notable: Over 7,000 companies using UDS. Free trial available.
Undisclosed
Grandbazar is a platform for launching personalized loyalty programs and promotional campaigns, offering ready-to-use tools for quick deployment and integration with CRM, ERP, and POS systems.
Free Trial
Versify is a loyalty platform that leverages AI and blockchain to create personalized, engaging reward programs for customers, including reward points, customer journeys, and analytics. Notable: Used by 200+ brands with 1000+ end consumers. Free trial available.
Free Trial
A loyalty card system that integrates with Apple Wallet and Google Pay, allowing businesses to automate discounts, bonuses, and promotions with push notifications without requiring a dedicated app. Notable: Used by thousands of companies including major brands. Free trial available.
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Of the 7 tools we reviewed, Ethos has the most complete profile. Ethos offers a comprehensive loyalty program platform that integrates with Shopify, enabling brands to create customized rewards, run contests, collect user content, and engage customers through surveys and referral programs. 140% membership increase in 25 days. The best choice depends on your needs, team size, and budget.
Yes, 4 out of 7 tools offer free plans, freemium tiers, or free trials. Options include MoreRewardz, UDS, Versify Labs, Statix Pro. They allow you to evaluate the product and its features before making a financial commitment.
The most common features across loyalty program platform tools include Customizable loyalty rewards, Contests and polls, User-generated content collection, Multiple campaign tools (stamp, voucher, referral). The actual differentiators tend to be how well the tool fits your specific workflow, how well it integrates with your existing tech stack, and the quality of customer support.
We scored each tool on pricing transparency, feature completeness, target audience fit, and available social proof. Tools that provide clear pricing and audience information score higher.